Melium Group raises RM100K for PRIDE in its 25th Anniversary charity auctionMenu
The Melium Group, Malaysia’s leading luxury fashion and lifestyle retailer, last week handed a cheque worth RM100,000 to PRIDE Foundation Malaysia, strengthening further its commitment to breast cancer causes.
The RM100,000 donation was part of the total RM3.55 million raised during the group’s 25th anniversary charity auction held on 31 May 2014 at Mandarin Oriental Hotel Kuala Lumpur. A total of 12 charity foundations and NGOs received varying amounts in contribution from the group.
Its founder and CEO Dato’ Farah Khan remarked that they were very happy with this year’s response to the charity auction drive, surpassing their initial target by more than RM1 million, and well beyond their 20th anniversary auction held in 2009.
In presenting the cheque, Dato’ Farah Khan said, “We are very happy and satisfied that we were able to use our connections to help the needy and the destitute, and we will continue to support the work of local charities and NGOs whenever we can.”
From retailing international fashion brands to pioneering the café culture with the introduction of DÔME, the Melium Group has over 100 coveted brands in its repertoire with over 40 stores established across Malaysia and Indonesia.
Receiving the cheque on behalf of PRIDE and its Chairperson Datin Azrene Abdullah, was its Chief Executive Officer, Kamarul Aznam Kamarozaman who said, “We would like to express our deepest appreciation for the Melium Group’s kind generosity and support towards the breast cancer cause.
“No doubt, this contribution would be make it easier for PRIDE to continue enhancing our awareness efforts and improve accessibility to treatment and care of breast cancer at all levels of society, particularly in rural areas,” he added.
Other beneficiaries include the Women’s Aid Organisation (WAO), Sisters in Islam, Institut Tengku Ampuan Afzan (INTAZ), Yayasan Chow Kit, Mercy Malaysia, Badan Amal Kasih Sayang Malaysia (BAKASA), Shepherd’s Centre Foundation Malaysia, Orphancare Malaysia, Tasputra Perkim, Tunku Nurul Hayati Children’s Trust Fund and Ti-Ratana Welfare Society Malaysia.
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